Jeff Ellis Swimming (JES)

JESFor more than thirty years, Ellis & Associates has provided award-winning Aquatic Safety and Risk Management Services, certification programs and high-quality educational offerings to its Clients and the aquatics industry around the world.  Adapting to the ever-changing aquatic safety and operational landscape is what E&A is all about and we are continually looking to create programs to meet our Clients’ needs.

One such need was for a program designed to teach folks how to swim. Our learn to swim program, Jeff Ellis Swimming (JES), was launched in 2002 and continues to serve as a high-quality, fun, engaging way for aquatic facility Owners/Operators to provide swim lessons to the community.We will teach key members of your team to become Program Coordinators so they, in turn, can teach the rest of your team to become swim instructors.

  • Program Coordinatorsjes1
    Program coordinators are trained, authorized and licensed by Jeff Ellis Swimming to locally administer the program for their aquatic facility. Program coordinators are also responsible for training and certifying all swim instructors employed to teach at their aquatic facility. Program Coordinators must be 18 years of age. To become a Program Coordinator please checkout our class schedule by clicking on the “JES Program Coordinator” button in the “Find A Training Class” section of the “Home” page, or follow this link:
  • jes2Swimming Instructors
    The prerequisites for training as a JES Swimming Instructor are very simple: the candidate must be 15 years of age and be able to perform the skills in the level they wish to teach. JES Swimming Instructor certificates are good for one year.


Whether used as a revenue generating opportunity, or as a community outreach program, JES is an ideal program to connect with children and young families. With six different student levels available, JES is the right choice for everyone; from those just beginning to experience being in and around the water, to those looking to refine their strokes to a more polished level.

JES Student Program Levels

image005Preschool + Parent Level
Ages 3-5

The objective of our Preschool + Parent swim class is to help students feel comfortable in the water while mom or dad is at their side. Students will learn elementary water skills that they can build on as they progress through the various swim lesson levels. We introduce the WaterSmart Rules that are encouraged by Sophie the Safety Seal — our very own mascot for the Jeff Ellis Swimming Program.

image006Preschool Level
Ages 3-5

The purpose of the Preschool Level class is to help students feel comfortable in the water without the presence or mom or dad. Students will learn elementary water skills and safety tips that will stay with them throughout all swim lesson levels. Sophie the Safety Seal’s WaterSmart Rules are reinforced for increased aquatic safety. 

image007Beginner Level
Ages 5-7

The Beginner Level class builds on elementary water skills previously learned and teaches students the skills needed to complete a 25-yard swim for each of the following: Elementary Backstroke, Front Crawl, and Backstroke. All elementary water skills are reinforced so that they become second nature to the students. All water safety rules are discussed as well.

image008Advanced Beginner
Ages 6-8

The Advanced Beginner class teaches students how to master stroke development and requires them to complete 50-yard swims of Elementary Backstroke and basic Backstroke. Students are also asked to complete 25-yard swims of the Breaststroke and Front Crawl with rhythmical breathing. We introduce Scissor Kick and Sidestroke at this swim level too.

image009Intermediate Level
Ages 7-9

The Intermediate level class strengthens students’ coordination of key strokes. They are asked to complete 50 yards of Front Crawl with rhythmic breathing, 75 yards of Backstroke, 50 yards of Breaststroke, 50 yards of Sidestroke, 75 yards of Elementary Backstroke, and 25 yards of Butterfly. We introduce the Sidestroke, Butterfly and the act of treading water at this level.

image010Advanced Level
Ages 8-10

The Advanced level class polishes strokes so students swim with more ease, power and smoothness over greater distances. At this level, swimmers should be able to complete 100 yards of Front Crawl with Rhythmical Breathing, 100 yards of Backstroke, 100 yards of Breaststroke, 100 yards of Sidestroke, 100 yards of Elementary Backstroke, 50 yards of Butterfly, and three minutes of treading water.

Jeff Ellis Swimming Implementation

Join the Jeff Ellis Swimming program for your next swim lesson season and let your team, along with Sophie the Safety Seal, teach folks to swim and how to be safe in and around the water.For more information or to become a JES program participant, please contact our office at 800-742-8720.